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This fact sheet contains the background and history of SAMHSA's "Talk. They Hear You." national prevention campaign for parents and other caregivers.
This resource, a part of a SAMHSA campaign, explains to parents that they are the leading influence on their child's decisions about alcohol use. It urges parents to start addressing the issue of underage drinking with their children early and provides a resource for learning tips on how and when to begin the conversation.
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